Case study

Selling more tickets

Artists, venues and promoters use b00st.com to fill rooms quickly without spending weeks managing ads. Campaigns run across Meta, TikTok, Google and more, test dozens of ad variations per show, and retarget fans who engaged but didn’t buy.

Platforms: Meta, TikTok, Google

Return on ad spend
Up to 45x
Return on ad spend
Lowest average cost per click
$0.17
Lowest average cost per click
Shows promoted for one promoter alone
100+
Shows promoted for one promoter alone

“Thanks to b00st.com we focus on the creatives and the strategy. It saves me weeks of time every month, and we sell way more tickets. It’s a no-brainer.”

Jimmy Rector, Heard Presents

John Legend at Orion Amphitheater (Oct 12, 2024)

Meta ads driving ticket purchases.

ROAS
45x
ROAS
Cost per ticket purchase
$4.35
Cost per ticket purchase
Clicks to the purchase page
11,745
Clicks to the purchase page

Riley Green at Sandwich Fair

RSVPs before the onsale, then ticket sales.

RSVPs at $0.21 each before onsale
1,318
RSVPs at $0.21 each before onsale
Tickets sold in the first 24 hours
3,500
Tickets sold in the first 24 hours
Tickets sold, sold out a week early
7,000
Tickets sold, sold out a week early
Average CPC across 26,506 clicks
$0.17
Average CPC across 26,506 clicks

Lil Wayne, Fall 2024 tour

Albany, Columbus, Louisville and Milwaukee on Google, TikTok and Meta.

Tickets sold
12,000
Tickets sold
Conversion rate
15.82%
Conversion rate
Fans retargeted
200K+
Fans retargeted
Ad variations tested per show
20+
Ad variations tested per show

Heard Presents, Austin TX

100+ shows reaching millions of fans.

CPC
$0.28
CPC
CTR
2.08%
CTR
CPM
$5.83
CPM

Essex, Rochester NY

30+ events with thousands of tickets sold.

Clicks
25K+
Clicks
CPC
$0.51
CPC
CTR
1.11%
CTR
CPM
$6.24
CPM

“Despite their AI-focused platform, communicating with this team is very human. They are helpful, communicative, and open to ideas.”

Dave Drago, ZDM Presents

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